Branding & design
We’re creatively led and strategically driven with a vision towards bringing the highest level of expertise, execution, and insight. We develop successful branding, print & digital campaigns for clients in the fields of art, fashion, beauty, design, tech, and lifestyle.
“What is a brand but a wonderful idea made manifest? We dress it in story, experience, and sensuality. We bring that story together to give the brand a character, a voice, a style, and a direction. Like a character in a film or a novel, a brand must be credible, likable, and authentic – true to itself and the products that evolve from its genesis. As seasoned creatives, we understand iconography and the cues that consumers unconsciously look for, we understand how to find the perfect white space for your brand in the marketplace. We are steeped in visual language and words that invoke the emotional connection consumers crave. It’s an art form that requires intuition, balance, and attention to detail. Our goal is to help you create a brand with resonance, synchronicity, and a little magic to make it irresistible.” —AMEENA MEER, Creative Director/Writer
COPY WRITING
Words Are Important. Today, when audiences are inundated by media, the right words can make an image unforgettable. Without copy, even beautiful images become interchangeable. The copywriters we work with know how to speak a brand’s language, how to give the brand story depth and resonance. They are the conceptor who can see the big picture and bring it all together.
NAME DEVELOPMENT
For name development we offer two strategies to work together with us. On the one hand, you can work directly with one of our seasoned senior level copywriters of your choice, or, we create a Naming Group with a curated team, lead by a senior writer/creative. "Round table" brainstorm sessions will be organized with individuals with specific knowledge in your industry sector and areas that are relatable to it. The process includes multiple rounds of name generation, the honing, and distilling of the list to arrive at a shortlist of names that meet the criteria. We provide the preliminary research to make sure names are available for legal trademarking and website URLs.
Created by Adolfo Correa
CONTENT DEVELOPMENT
Content Is everything! Branded storytelling combined with well-thought strategies proves to increases brand awareness and engage your audience—the right audience, with the right message. It’s more than being digitally native, it’s about being culturally connected. We bring strategically driven, culturally relevant ideas to life. In addition to our photo research skills, our artist archives have proved to be invaluable.
BRANDING RESEARCH
We use a Visual Research methodology, honed through years of experience, that brings clarity for the best strategy forward. We help you define who you are, what makes you unique, who your audience is, how you reach, speak and engage with them.
It’s breaking down your brand DNA, while also delving deeply into your consumer and the market as a whole. We also look at visual iconography and trends. This is how we can best provide intelligent and creative solutions to help you maximize your brand’s true potential. We call it your roadmap to success.