How to Commission an Illustration from our artists

Design

Jul 7

How to Commission an Illustration from Traffic: Step-by-Step

1. Project Briefing
Share your concept, goals, and key project details—such as the intended use, style references, format, timeline, and any must-haves. The more specific the brief, the better the outcome.
2. Creative Proposal
Based on the briefing, the Traffic will prepare a tailored proposal outlining the creative direction, project scope, cost estimate, and timeline. This ensures clarity and alignment before work begins.
3. Concept Development
Once approved, the artist creates and presents up to three rough sketches to explore different visual directions. These are for discussion and initial feedback.
4. Feedback + Refinement
You select your preferred concept and provide input. The artist refines the chosen sketch, incorporating your notes to shape the final illustration.
5. Final Illustration + Final Round of Revisions
The refined concept is fully developed into the finished artwork. One final round of minor adjustments is included, to fine-tune details and ensure satisfaction.
6. Final Artwork Delivery
The completed illustration is prepared to your technical specifications—format, resolution, color profile, and any print or digital-ready versions—and delivered for use.

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